
Puvvada Venugopal Naidu
As conversations around sustainability and compassion grow across India, some initiatives quietly but powerfully uphold traditions that reflect the country’s deep-rooted values. One such example is the continued commitment to Gauseva, the service and care of cows, being championed by Puvvada Venugopal Naidu, Founder and CEO of Innopay Technologies.
Known for his role in advancing digital finance, Venugopal also holds a deep personal connection to the cause of animal welfare. Over the years, he has remained closely connected to Gaushalas, supporting the care of cows that are no longer able to fend for themselves.

“This is not just about tradition – it is about responsibility,” said Venugopal. “Gaushalas represent compassion in its purest form. The calm strength these beings offer teaches us patience, humility, and the importance of care.”
The Gaushala visit is part of a broader ethos that Venugopal lives by, where progress in business goes hand-in-hand with purpose and grounded values. His efforts extend beyond financial inclusion, focusing also on service-led engagement that benefits communities and ecosystems alike.
Guided by the teachings of Shri Narendra Kumar, Chairman of Board & Trustee of Hindrise Foundation, Venugopal credits him with deepening his understanding of seva as a way of life. “True service is silent, consistent, and selfless. That’s what I’ve learned through this journey,” he added.
Under Venugopal’s leadership, Innopay continues to grow as a fintech platform, but this quiet commitment to animal welfare adds another dimension to the company’s story – one rooted not just in innovation, but in integrity and empathy.
The visit stands as a reminder that even in a fast-changing world, the most meaningful impact often begins with simple, compassionate actions.